NIL Branding Guide

The following information and links are to ensure the brand guidelines for NIL Coin are followed and easy to access.
Logo / Assets:

Tag Line

The Official Crypto to reward College Athletes

Basic Desc

The Official Crypto that rewards College Athletes for their name, image & likeness when promoting products and services on social media.

NIL Desc

NIL (Name, Image & Likeness) was coined by the NCAA to describe a new policy on how college athletes can be compensated. This new policy allows all NCAA D1, D2 and D3 student-athletes to be compensated as of July 1, 2021.


  • NIL is powered by Postgame, the largest network of athlete influencers with over 5,000 college athletes with 100 Million followers on Instagram, TikTok and Twitter.
  • Influencer marketing has become a major part of brand marketing, and now college athletes offer a new and unique channel.
  • NIL Coin will be used as a utility token to reward athletes for campaigns and empower the creation of a decentralized influencer network powered by Postgame.